A Scientologist and Businessman's Viewpoint: Scientology

Showing posts with label Scientology. Show all posts

10 September 2011

Magic? Coincidence? Or What?

Magic? Coincidence? Or What?

Over the years, there can come a time where the phone is not ringing, no one is waiting for service and the company is just putting the finishing touches on the last project on the assembly line.

So I'll go on a big PROMOTE.

I'll call happy Customers who have said lots of nice things about how NumberOneOnTheList.com assisted their business or got them more business or whatever is the particular quality of the work that made them happy. Call them up. (1) Can I get you to write a testimonial for me? (2) As long as we're talking here, can I offer you further services? (3) Do you have any vendors that might benefit from my fine services? (Businesses that NumberOneOnTheList.com has put on page one of Google search results may not want to recommend businesses that compete in some way, and it's a possible conflict of interest for me, so I ask for vendors).

A down and dirty cheap and fast flyer is a 2 column Word document with some visuals (stats, charts, clip art) nicely copied 2-sided onto colored paper by FedEx Office or your favorite copier. Now the two or three testimonials gotten from happy Customers are turning into an attractive flyer and ready to go out to the appropriate mailing list.

A second version of the same flyer is turned into HTML for an email newsletter or put into a Constant Contact newsletter - the point is to send it out to the appropriate emailing list too.

OK, OK, so I'm making calls and mailing out a flyer and emailing a newsletter, all good ways to get the word out, it's a no-brainer to put information in front of Customers. Where's the magic? What coincidence?

Well I'll tell you.

More often than not, as I'm coming back from the post office after dropping off a bunch of flyers or after I finish the email newsletter and schedule it up to go out at 6:00 AM the following morning, before anybody at all outside of my offices has gotten either the flyer or the email newsletter, the phone starts to ring, business starts to walk in the door.

I intended to get something happening and it's happening.

        WHAT IS SCIENTOLOGY?
        http://www.scientology.org/

        CHECK OUT DIANETICS FOR YOURSELF
        http://www.dianetics.org/

        WHO IS L. RON HUBBARD?
        http://www.lronhubbard.org/

        BUY A COPY OF DIANETICS: THE MODERN SCIENCE OF MENTAL HEALTH, READ IT AND USE IT. HAVE YOUR OWN INFORMED OPINION.
        https://secure.bridgeinc.us/cart/enteraddress2.php

        SEE FOR YOURSELF. READ A SCIENTOLOGY TEXT. APPLY IT.
        Scientology recognizes that man is not just so many vials of chemicals fortuitously combined into a remarkable stimulus-response machine. Scientology views man as a spiritual being with native capabilities which can be improved far beyond what is generally believed possible.
        READ THE SCIENTOLOGY HANDBOOK ONLINE
        http://www.scientologyhandbook.org/

Take care, be well, have fun,

Tom Jacoby
Emanation, Inc - NumberOneOnTheList.com

09 September 2011

When Did Idleness Become A Virtue?

When Did Idleness Become A Virtue?

The best job there is doing something that you love, something that improves not just your survival, but your family's, other people's and the world's. Doing what you like and making a positive impact.

The worst job in the world might be sitting in a chair in an empty, windowless room, facing a big clock. No people, no computers, no paper. Just a chair, a clock and nothing to do.

The popular notion seems to be to do as little as possible, collect the most money that can be gotten in exchange for doing as close to nothing as can be arranged, then retire to enjoy your leisure.

A NYC Parks Department carpenter told me that he'd hang a door every six months and drive around in a city vehicle the rest of the time. I hope he was exaggerating. It sounded like he was bragging.

        "Morale is boosted to high highs by accomplishment. In fact, it can be demonstrated that production is the basis of morale."
        - L. Ron Hubbard
        The Way to Happiness
        "Be Industrious"

Case in point:

My NY drivers license was about to expire but the Department of Motor Vehicles would not renew my license because there was a discrepancy between their records and the Social Security Administration's records, now new Homeland Security rules prevent the DMV from renewing my license and I have to go to the Social Security Administration and resolve this.

I go to the Social Security Administration office in Jamaica, Queens. There's a line, there are five windows open with clerks to deal with the line. One clerk is on the phone, one clerk is catching up some computer entry and not taking persons off the line, one clerk is talking to a co-worker, one clerk has been talking to the same guy since I arrived (the guy isn't talking, the clerk is talking).

        The fifth clerk is a thin young man, he's quietly singing to himself and handling one person after another with a minimum of conversation. Twice it happened that the person at the window had the wrong paperwork, this clerk directed them to the right form and told them to fill it out and come back to the front of the line. He took care of my issue in about 90 seconds while singing Bob Marley's "Rasta Man Chant" quietly.

        Guess who was the happiest employee at the Social Security Administration office in Jamaica?

        WHAT IS SCIENTOLOGY?
        http://www.scientology.org/

        CHECK OUT DIANETICS FOR YOURSELF
        http://www.dianetics.org/

        WHO IS L. RON HUBBARD?
        http://www.lronhubbard.org/

        BUY A COPY OF DIANETICS: THE MODERN SCIENCE OF MENTAL HEALTH, READ IT AND USE IT. HAVE YOUR OWN INFORMED OPINION.
        https://secure.bridgeinc.us/cart/enteraddress2.php

        SEE FOR YOURSELF. READ A SCIENTOLOGY TEXT. APPLY IT.
        Scientology recognizes that man is not just so many vials of chemicals fortuitously combined into a remarkable stimulus-response machine. Scientology views man as a spiritual being with native capabilities which can be improved far beyond what is generally believed possible.
        READ THE SCIENTOLOGY HANDBOOK ONLINE
        http://www.scientologyhandbook.org/

Take care, be well, have fun,

Tom Jacoby
Emanation, Inc - NumberOneOnTheList.com

The L. Ron Hubbard quotation above is
© Church of Scientology International. All Rights Reserved.
Grateful acknowledgment is made to L. Ron Hubbard Library for permission to reproduce selections from the copyrighted works of L. Ron Hubbard.

07 September 2011

Your Business Can Turn On A Dime

Your Business Can Turn On A Dime

        I've been taking courses on L.Ron Hubbard's basic books. These books, collectively referred to as "The Basics", have been fully verified or corrected against the original source material, supplemented with glossaries and beautifully typeset and printed. There is an art of printing books and these books are aesthetic products.

        One of the realizations I had while studying the Basics is that I am not locked in to anything or stuck or set on a particular course except insofar as I consider that I am.

        If a person is crabby in the morning and says "Don't mind me, I'm always crabby in the morning" then that is the degree to which that person is set on being crabby in the morning.

        There is no runway needed or preparations or preconditions to changing being crabby in the morning to "Every day is an opportunity to take pleasure in making a positive difference in the world - if someone smiles back because I smile at them, the world is a tiny bit better and I can enjoy my life from the first moment I get up in the morning onward."

        A person can change their life with a decision from one second to the next, there is no reason why not, there is nothing stopping them.

        Business goes the same way. The attitude of a business seems to me to come from the top down. All it takes is the decision that "I'm going to be a living example showing that this is the best place to work on Earth."

        There's no reason not to, no external forces preventing a business from being a great place to work.

        And if it's not all the way it should be all the time, there's nothing stopping me or you from having things go the way we wish in the next instant.

        WHAT IS SCIENTOLOGY?
        http://www.scientology.org/

        CHECK OUT DIANETICS FOR YOURSELF
        http://www.dianetics.org/

        WHO IS L. RON HUBBARD?
        http://www.lronhubbard.org/

        BUY A COPY OF DIANETICS: THE MODERN SCIENCE OF MENTAL HEALTH, READ IT AND USE IT. HAVE YOUR OWN INFORMED OPINION.
        https://secure.bridgeinc.us/cart/enteraddress2.php

        SEE FOR YOURSELF. READ A SCIENTOLOGY TEXT. APPLY IT.
        Scientology recognizes that man is not just so many vials of chemicals fortuitously combined into a remarkable stimulus-response machine. Scientology views man as a spiritual being with native capabilities which can be improved far beyond what is generally believed possible.
        READ THE SCIENTOLOGY HANDBOOK ONLINE
        http://www.scientologyhandbook.org/

Take care, be well, have fun,

Tom Jacoby
Emanation, Inc - NumberOneOnTheList.com

18 January 2009

Bombarded with Bad News?

Bombarded with Bad News?

I have been bombarded with bad news on TV and radio, the internet and print media to where it seemed that the collapse of the American economy and the social order were inevitable. So I took steps to handle this and I'm pleased to pass these along to you.

First, stop checking on the stock market.

         Next, no more news on TV, radio, the internet or in print.

         Read a book. Watch a movie.

         I predict you'll feel better in a couple of days. As soon as you observe that you are feeling better, notice that America is the most affluent country in the world with one of the highest standards of living and that our national wealth goes up a little and goes down a little but it's still here.

When you notice the sun is shining outside and you feel like reaching out for more business, please give me a call or send me an email and let's come up with a campaign to get your product or service on page one of Google search results.

Take care, be well, have fun,

Tom Jacoby
Emanation, Inc - NumberOneOnTheList.com

07 October 2008

Business Identity

Business Identity

        Part of any marketing plan has to be working out your business identity. This isn't your name or the name of your company or your profession - it's who you are.

        To determine your business identity, ask yourself "What is special or unique about my business? What sets this enterprise apart from others in my field?"

        For example, you could be "the cheapest one" but I wouldn't recommend that. Price is down around number 5 on the list of factors determining a Customer's selection of a vendor (number 1 is frequently a personal recommendation from an opinion leader - someone the Customer listens to says that you are the best or your product or service is the best).

        A service business doesn't have a warehouse full of widgets to sell and it's not a sandwich business ("Oh you don't like that sandwich? Sorry - I'll make you another one, alright?"). In a service business, if you cease to provide the service that you say you'll provide then you have nothing - it's all about telling the Customer what you'll do and then doing it. Do what was said would be done and strive to do it better - get it completed sooner or get a better than expected result. Do this because satisfied Customers pay their bills and enthusiastic Customers make recommendations to their friends and people they do business with.

        So what is a business identity?

        Here's an example: do you remember the Soup Nazi on the Seinfeld TV show? He had incredibly delicious soup and he had strict requirements for Customers - line up here, state your order then move here, and more. If a Customer disobeyed the rules, the Soup Nazi would yell "No soup for you!" and refuse to serve that Customer. Soup Nazi wasn't the name of the store or his slogan or his motto - it was his business identity. It was the store with the great soup and the authoritarian rules - he was the Soup Nazi.

        Whether you decide to create a business identity or not, you have a business identity. You might be the chatty guy or the place where they always make you wait, always on hold. You might be the friendly place or the store with the biggest selection. You might be the cleanest restaurant ever.

        Here's the good part: You can decide on your identity and get the agreement of your staff and promote whatever you've decided upon at every opportunity and it will be so. The past has nothing to do with anything, there is no other determining factor of any consequence - You create your business identity.

        "Never regret yesterday. Life is in you today, and you make your tomorrow." - L Ron Hubbard

        Since you're creating an identity either deliberately or inadvertently, it's best to choose what you want to be and put that out there, right? Of course. Is there a way to see how your business is perceived by others so that you can put out the business identity you want? Yes, there is.

        It is the ARC (or lack of ARC) that Customers and the people your business deals with experience when they visit, phone, email, encounter or otherwise interact with anyone at your business.

        ARC stands for Affinity, Reality and Communication. Affinity is liking, how you get along. Sally and Jeff have been going out for a month and it seems they are together all the time. Reality is agreement, the shared experience of people. Fred and Billy were both in the Marines and they seem to communicate a lot of information between themselves in very few words. Communication is by words, voice tone, attitude, facial expression - the whole gamut of ways that people transmit thoughts and ideas from person to person - originating from one person, crossing a distance and arriving at another person to produce a duplication of what began at the first individual.

        Consider ARC to form a triangle but not an equilateral triangle - communication is the most important of the three sides.

        Taken together, A R and C comprise Understanding.

        From A DESCRIPTION OF SCIENTOLOGY, section entitled AFFINITY, REALITY AND COMMUNICATION at the What Is Scientology website http://www.whatisscientology.org :

        "The interrelationship of the triangle becomes apparent at once when one asks, “Have you ever tried to talk to an angry man?” Without a high degree of liking and without some basis of agreement there is no communication. Without communication and some basis of emotional response there can be no reality. Without some basis for agreement and communication there can be no affinity. Thus these three things form a triangle. Unless there are two corners of a triangle, there cannot be a third corner. Desiring any corner of the triangle, one must include the other two." See http://www.whatisscientology.org/html/Part02/Chp04/pg0159.html for the full text on ARC.

        ARC generally flows from the top down in an organization. The boss is antagonistic and demanding so his secretary talks to the Dept Heads in a hostile and unreasonable way so the Dept Heads talk to their people using threats and duress and so on.

        Changing this identity is easier than it might appear. Wrong approach: "Tell those #%!!&# down in shipping to be more friendly with the Customers!" A better approach: "We're starting a Customer follow up campaign and asking our Customers how they would rate their experience dealing with our company on a scale of 1-10 for three criteria (1) speed of service, (2) quality of result, (3) overall impression. There will be bonuses paid for high ratings as follows..."

        Your company's past doesn't determine your future in business - YOU determine your future.

        "Go confidently in the direction of your dreams! Live the life you've imagined." - Henry David Thoreau

23 April 2008

Allow Me To Introduce Myself

Allow Me To Introduce Myself

I went into business for myself in 1987 using Hubbard management technology and I work at it today. I've been a Scientologist since 1975 and I'm active in Scientology today. Over the years I've seen Scientology handle "impossible" personal and business problems. I'm going to post my observations and opinions to this blog. The content here is my own, I do not speak for the Church of Scientology or other Scientologists.

I have been a member of WISE since day one (see below).

The keys to my business game plan game plan are team-building internally using business communication skills, formulas for business success to change conditions for the better based on management by statistics and relationship-building externally by standing behind our service and personally ensuring Customer satisfaction.

The goal is to provides service as part of the Customer's company, sharing and operating on our Customer's concerns and priorities.

Visit: http://www.linkedin.com/in/tomjacoby/
Visit: http://companies.to/numberoneonthelist.com

What is Scientology?

The word Scientology literally means "the study of truth." It comes from the Latin word "scio" meaning "knowing in the fullest sense of the word" and the Greek word "logos" meaning "study of." Scientology is the study and handling of the spirit in relationship to itself, others and all of life. The Scientology religion comprises a body of knowledge extending from certain fundamental truths. Prime among these:

Man is an immortal, spiritual being. His experience extends well beyond a single lifetime. His capabilities are unlimited, even if not presently realized — and those capabilities can be realized. He is able to not only solve his own problems, accomplish his goals and gain lasting happiness, but also achieve new, higher states of awareness and ability.

In Scientology no one is asked to accept anything as belief or on faith. That which is true for you is what you have observed to be true. An individual discovers for himself that Scientology works by personally applying its principles and observing or experiencing results.

L. Ron Hubbard is the founder of Scientology. He has described his philosophies in more than 5,000 writings, including dozens of books, and three thousand tape recorded lectures. Those who regularly employ his teachings to improve themselves and help their fellows come from all walks of life.

The universal acclaim for the man — including thousands of awards and recognitions from individuals and groups and the unprecedented popularity of his works among all people — is but one indicator of the effectiveness of his technologies. More importantly, there are millions of people around the world who consider they have no greater friend.

What is Emanation, Inc - NumberOneOnTheList.com?

        My business is NumberOneOnTheList.com. The core business at NumberOneOnTheList.com is link building (AKA External Search Engine Optimization, off page SEO). The goal is to make your website Number One on Google and Yahoo and the rest of the search engines.

        Link building services can generate many links to your website from the most popular top quality websites on the internet and increase your search engine ranking. Link popularity is key because the search engines use both the number of links and the quality of the websites that link to your site (“backlinks”) to determine how popular your site is and what your ranking should be.

        What NumberOneOnTheList.com does for you is literally flood your website with relevant, quality backlinks from high traffic sites that have top search engines ranking. Each of those high traffic sites links out to an even larger number of bookmarking sites which are also top rated. Then the process repeats with the result that you are buffered on each link to your site by two layers of strong websites – you get the benefit to your site’s search engine ranking as if you had posted many links directly to your website.

        Backlink popularity is one of two components needed to achieve high search engine ranking on Google. Search engine optimization experts are of the opinion that search engines place greater weight and importance on backlinks than the other component, which is optimization of your website itself.

        NumberOneOnTheList.com guarantees you high search engine rated links back to your website. The result will be higher search engine ranking for your website.

        NumberOneOnTheList.com offers several discounted packages of link building services for your business needs. Custom pricing is available for your particular specifications, send an email or call External SEO and SEM Customer Service for pricing tailored to your requirements.

        NumberOneOnTheList.com has been providing internet consulting and solutions since 11 Feb 1997.

        The internet is the most frequently used marketing platform in the world. I look forward to assisting you with your external search engine optimization and search engine marketing and I’m happy to offer consulting – assisting you in achieving your goals for your internet campaigns is what I do.

Visit: http://NumberOneOnTheList.com/
Visit: http://NOOTL.net/

What is WISE

(World Institute of Scientology Enterprises)?

The goal of WISE, the World Institute of Scientology Enterprises, is an ethical, sane and prosperous civilization. WISE is returning to commerce the values and ethical standards upon which business was founded: honesty, integrity, craftsmanship, rewards for productivity, commitment to the prosperity of entire communities and nations.

WISE disseminates the administrative works of world renowned author and philosopher L. Ron Hubbard to use in organizational, professional and private endeavors. The product of more than three decades of research, piloting and codification, this body of knowledge is the world’s most comprehensive system of management and represents the first true technology of management.

WISE is an international membership organization whose members use both L. Ron Hubbard management technology and embrace the responsibilities and ethical standards of WISE membership.

WISE International and its offices cultivate the WISE membership in diverse areas around the world, providing a range of benefits, publications and services to guide members in their use of L. Ron Hubbard management technology. WISE offices license all use of L. Ron Hubbard management technology in the business world.

Membership in WISE is a commitment to improving the quality of life for all in the workplace and society in general. The two greatest assets of WISE are the uniform workability of L. Ron Hubbard’s organizational and management principles, and the dedication of WISE members.

Visit: http://www.wise.org/en_US/index.html